Cafe Club Consulting
〰️ Brand Identity
〰️ Squarespace Website
〰️ Custom coded features
〰️ Business Cards
Cafeclub Consulting offers hospitality consulting for cafes and coffee shops who want to maximize their business potential through strategy and systems. With over a decade of industry experience, owner Filip works with small cafes and coffee shops in Vancouver.
Filip knew he wanted to go bright and bold in order to stand out visually, especially as the style in Vancouver for many coffee shops is muted, warm and more organic with wood and stone textures in their spaces. By going crisp, clean and bold, Filip knew that cafeclub could stand out and make a visual impact that potential clients wouldn’t forget.
To accomplish this a bright blue and accents of red were chosen. While only a one-page website, the cafeclub site provides all the information needed and packs a punch with personality too. Small custom touches like a back to top button and an expanding ‘About’ section help to make the small site even more functional.
The brand identity is bright, white and crisp - with the blue acting as the primary colour, accented with pops of red to bring energy and punch. High-end, quality touches are brought in with sliver details, lots of white space and quality finishes.