WOASH Wellness
〰️ Brand Identity
〰️ Business cards
〰️ Packaging
〰️ Menu Cards
WOASH Wellness make tea with simple, purposeful benefits. By working with nutritionists, their owner Cassy has developed a range of teas that have specific uses, are easy to choose and understand, and standout from the other herbal teas on the market that can often be overwhelming.
Taking inspiration from the company name, which is inspired by the sound of waves, the brand identity for WOASH has ocean blue and sand colours. Focusing on modern simplicity with lines and a typewriter inspired primary font, the brand ha designed to be clean and simple to look at, referencing the simplicity of choosing a tea with the company.
A calm, minimalist mood board set the tone for the brand. Featuring typewriter style fonts, wood and ocean inspiration and soft, welcoming spaces.
